Qatar Airways announced that it will join The Union of European Football Associations (UEFA) as partner of the UEFA EURO 2020™, with the national carrier of the State of Qatar set to be the Official Airline of the tournament taking place from 11 June – 11 July 2021.
The 16th edition of the flagship UEFA Championship will see the 24-team tournament celebrated across 12 host cities including Amsterdam, Baku, Bilbao, Bucharest, Budapest, Copenhagen, Dublin, Glasgow, London, Munich, Rome and St. Petersburg. Wembley Stadium will be set to host the final in London on 11 July, 2021. Qatar Airways will serve all the host cities either directly or through airline partners. Additionally, the Qatar Airways brand will feature prominently across all digital platforms and stadiums set to host the 51 matches during the course of the summer tournament.
Qatar Airways Group Chief Executive, His Excellency Mr. Akbar Al Baker, said: “Qatar Airways is pleased to partner with UEFA to connect players, fans and officials across the globe through our world-class service. The power of sport to unite people is unrivalled, and this partnership with UEFA EURO 2020™ is an excellent opportunity for us to witness the very best in European football. Furthermore, this alliance illustrates our commitment to Europe, and accentuates our growing sporting partnership portfolio.”
UEFA Director of Marketing, Guy-Laurent Epstein, added: “We are delighted to welcome Qatar Airways on board as an Official Partner of UEFA EURO 2020™. Like sport, travel unites us. Now more than ever, next summer represents the ideal opportunity for us to celebrate the excitement that the competition will bring.”
The sponsorship of the UEFA EURO 2020™ strengthens Qatar Airways’ presence in the world of sport; with the likes of FIFA, CONMEBOL, Paris Saint-Germain, AS Roma, Boca Juniors, FC Bayern München, K.A.S. Eupen and Al Sadd SC well placed in the carrier’s global football sponsorship portfolio, further representing its alignment with the national vision of Qatar.